sport / connected product
Nectar Climbing
Connecting mobile route-setting with a rotating physical climbing wall.
Discovery and delivery · Built with others
Connected product · Team delivery
Discovery & facilitation · Product & service design · Engineering & systems

The situation
Nectar’s rotating wall needed a digital experience that made its physical capability easy to use. Climbers had to be able to create routes on a phone and understand their relationship to the wall.
My contribution
I contributed to discovery and delivery with others through REYT. This was a collaborative product and integration project.
The work
Combined digital strategy and co-design with mobile journeys, wireframes and interface design. The application connected route creation with real-time interactions on the wall, bringing the hardware and software into one climbing experience.
The result
The mobile experience connected route creation with real-time interactions on the wall. Digital strategy, interface design and hardware integration came together around the climber’s experience.